How Digital Marketing Works in the hotels : Here's Everything You Need To Know

Before we talk about how digital marketing works, let’s first understand what is it. - 

what is digital marketing?

Any form of marketing products or services that involves electronic devices that is Digital Marketing. In a simple terms Digital marketing, or digital media marketing, is a way of advertising that allows for the promotion of brands and products through digital channels like social media, search engines, websites, and more.

There are 7 big categories of Digital marketing :

 

1) Search engine optimization (SEO)

2) Search engine marketing (SEM)

3) Content marketing.

4) Social Media Marketing (SMM)

5) Pay-per-click advertising (PPC)

6) Affiliate marketing.

7) Email marketing.

How Digital marketing works for Small Hotels & restaurant's

You all may be understood what is digital marketing and the ways of digital marketing. Now we will discuss about how can we use this digital marketing for hotel & restaurant business. like i have already mention in my previous blog why its necessary for small hotels. Now if you are small hotelier please read it till end. in this blog i am going to explain you how it works.

First thing it will give your hotel or restaurant listing online. it means now anyone in the world can find you. second thing you have your permanent address but it will give you second permanent address online by making your hotel or restaurant website so that anyone in the world can reach to you. you will be having your worldwide presence. now you will have customers local as well as international. Third thing is SEO this is an very important for your business. SEO means Search Engine Optimisation. about SEO i will give you a brief explanation in my next blog. Fourth thing is it will help you for advertising and marketing of your business online on different search engines, social media platforms and many others things.

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